Environmental Concern: Antecedents of Ecotourism Visit Intention with Time Perspective and Destination Image as Determination Variables

Yohan Wismantoro; MG Westri Kekalih Susilowati; Amalia Nur Chasanah; Vincent Didiek Wiet Aryanto

doi:10.56444/mem.v38i2.3945

Environmental Concern: Antecedents of Ecotourism Visit Intention with Time Perspective and Destination Image as Determination Variables

Yohan Wismantoro, MG Westri Kekalih Susilowati, Amalia Nur Chasanah, Vincent Didiek Wiet Aryanto

Abstract

Environmental damage and sustainability become the center of attention along with climate change today. One of the interesting things is the change in behavior in the consumption of products categorized as "green", including in terms of choosing tourism destinations. Environmentally friendly tourism destinations or ecotourism is increasingly becoming an option for those who care about the environment. Ecotourism is also used by many countries, including travel agents, to increase their economic value or profit. This study aims to investigate how the role of Environmental Concern as antecendent of Ecoturism Visit Intention mediates the influence of Future Time perspective and Destination Image toward Ecotourism visit Intention. This research involved 200 respondents who had visited ecotourism destinations at least twice, which was obtained using a convenience sample approach. The data were analyzed using Structural Equation Modelling (SEM) which were processed using the SmartPLS 4.0 statistical package. The result shows that Future Time perspective and Destination’s Image positively impact Ecotourism Intention. Future Time perspective and Destination’s Image also influence Ecotourism Intention indirectly through Environmental Concern as the mediating variable. As an implication, the government and travel agents improve service readiness and perception of high-value propositions to develop a better destination image.

Keywords

Ecotourism, Destination Image, Intention, behavior

Full Text:

PDF

References

Afshardoost, M., & Eshaghi, M. S. (2020). Destination image and tourist behavioural intentions: A meta-analysis. Tourism Management, 81, 104154. https://doi.org/10.1016/j.tourman.2020.104154

Ahmad, A., Shaliza, N., Zuraimi, M., & Jamaludin, A. (2022). The Influence of Tourists’ Visit Intention Attributes of Recovery Aspect on Destination Image in the Post-crisis. In Tourism Risk (pp. 143–154). Emerald Publishing Limited. https://doi.org/10.1108/978-1-80117-708-520221010

Björk, P. (2000). Ecotourism from a Conceptual. International Journal of Tourism Research, 202(2), 189–202.

Chaokromthong, K., & Sintao, N. (2021). Sample Size Estimation using Yamane and Cochran and Krejcie and Morgan and Green Formulas and Cohen Statistical Power Analysis by G* Power and Comparisions. Apheit International Journal, 10(2), 76-86.

Chen, C. F., & Tsai, D. C. (2007). How do destination image and evaluative factors affect behavioral intentions? Tourism Management, 28(4), 1115–1122. https://doi.org/10.1016/j.tourman.2006.07.007

Chi, N. T. K., & Pham, H. (2022). The moderating role of eco-destination image in the travel motivations and ecotourism intention nexus. Journal of Tourism Futures. https://doi.org/10.1108/JTF-01-2022-0014

Chiu, Y. T. H., Lee, W. I., & Chen, T. H. (2014). Environmentally responsible behavior in ecotourism: Antecedents and implications. Tourism Management, 40, 321–329. https://doi.org/10.1016/j.tourman.2013.06.013

Dagustani, D., Kurniawan, G.I., Vidyastuti, H. A. and M. (2021). Model of Increasing Tourists Revisit Intention: Utilizing the Environment as an Ecotourism Area. Environmental, Social, and Governance Perspectives on Economic Development in Asia (International Symposia in Economic Theory and Econometrics, 29 B, 207–219. https://doi.org/https://doi.org/10.1108/S1571-03862021000029B034

Doran, R., Hanss, D., & Larsen, S. (2017). Intentions to make sustainable tourism choices: do value orientations, time perspective, and efficacy beliefs explain individual differences?†. Scandinavian Journal of Hospitality and Tourism, 17(3), 223–238. https://doi.org/10.1080/15022250.2016.1179129

Faul, F., Erdfelder, E., Lang, A.-G., & Buchner, A. (2007). G*Power 3: A flexible statistical power analysis program for the social, behavioral, and biomedical sciences. Behavior Research Methods, 39(2), 175-191. doi: 10.3758/BF03193146

Hadinejad, A., D. Moyle, B., Scott, N., Kralj, A., & Nunkoo, R. (2019). Residents’ attitudes to tourism: a review. Tourism Review, 74(2), 157–172. https://doi.org/10.1108/TR-01-2018-0003

Hair, J. F., Risher, J. J., Sarstedt, M., & Ringle, C. M. (2019). When to use and how to report the results of PLS-SEM. European Business Review, 31(1), 2-24. doi: https://doi.org/10.1108/EBR-11-2018-0203

Hair Jr, J. F., Hult, G. T. M., Ringle, C., & Sarstedt, M. (2016). A primer on partial least squares structural equation modeling (PLS-SEM): Sage Publications.

Hair Jr, J. F., Sarstedt, M., Ringle, C. M., & Gudergan, S. P. (2017). Advanced issues in partial least squares structural equation modeling: SAGE Publications.

Holden, A. (2019). Environmental ethics for tourism- the state of the art. Tourism Review, 74(3), 694–703. https://doi.org/10.1108/TR-03-2017-0066

Huang, Y. C., & Liu, C. H. S. (2017). Moderating and mediating roles of environmental concern and ecotourism experience for revisit intention. International Journal of Contemporary Hospitality Management, 29(7), 1854–1872. https://doi.org/10.1108/IJCHM-12-2015-0677

Hultman, M., Kazeminia, A., & Ghasemi, V. (2015). Intention to visit and willingness to pay premium for ecotourism: THE impact of attitude, materialism, and motivation. Journal of Business Research, 68(9), 1854–1861. https://doi.org/10.1016/j.jbusres.2015.01.013

Jeong, Y., & Kim, S. (2020). A study of event quality, destination image, perceived value, tourist satisfaction, and destination loyalty among sport tourists. Asia Pacific Journal of Marketing and Logistics, 32(4), 940–960. https://doi.org/10.1108/APJML-02-2019-0101

Kia, Z. (2021). Ecotourism in Indonesia: Local Community Involvement and The Affecting Factors. Journal of Governance and Public Policy, 8(2), LAYOUTING. https://doi.org/10.18196/jgpp.v8i2.10789

Lemy, D. M., Teguh, F., & Pramezwary, A. (2019). TOURISM DEVELOPMENT IN INDONESIA: Establishment of Sustainable Strategies. Bridging Tourism Theory and Practice, 11, 91–108. https://doi.org/10.1108/S2042-144320190000011009

Lin, G. T. R., & Sun, C. (2009). Factors influencing satisfaction and loyalty in online shopping: an integrated model. Online Information Review, 33(3), 458–475. https://doi.org/10.1108/14684520910969907

Lu, J., Hung, K., Wang, L., Schuett, M. A., & Hu, L. (2016). Do perceptions of time affect outbound-travel motivations and intention? An investigation among Chinese seniors. Tourism Management, 53, 1–12. https://doi.org/10.1016/j.tourman.2015.09.003

Luo, Yadong. (2016). Toward a reverse adaptation view in cross-cultural management. Cross Cultural & Strategic Management, 23(1), 29–41. https://doi.org/10.1108/CCSM-08-2015-0102

Luo, Yanju, & Deng, J. (2008). The new environmental paradigm and nature-based tourism motivation. Journal of Travel Research, 46(4), 392–402. https://doi.org/10.1177/0047287507308331

McNally, M. A., & Maroun, W. (2018). It is not always bad news: Illustrating the potential of integrated reporting using a case study in the ecotourism industry. Accounting, Auditing and Accountability Journal, 31(5), 1319–1348. https://doi.org/10.1108/AAAJ-05-2016-2577

Nunnally, J. (1978). Psychometric Theory 2nd ed. New York: McGraw-Hill.

Orams, M. B. (2012). Towards a more desirable form of ecotourism. Tourism Management, 315–323. https://doi.org/10.4324/9780080519449-31

Pham, H. S. T., & Khanh, C. N. T. (2021). Ecotourism intention: the roles of environmental concern, time perspective and destination image. Tourism Review, 76(5), 1141–1153. https://doi.org/10.1108/TR-09-2019-0363

Puhakka, R. (2011). Environmental concern and responsibility among nature tourists in Oulanka PAN Park, Finland. Scandinavian Journal of Hospitality and Tourism, 11(1), 76–96. https://doi.org/10.1080/15022250.2011.532589

Quynh, N., Hoai, N. T., & Loi, N. Van. (2021). The role of emotional experience and destination image on ecotourism satisfaction. Spanish Journal of Marketing - ESIC, 25(2), 312–332. https://doi.org/10.1108/SJME-04-2020-0055

Ringle, C. M., Wende, S., & Becker, J.-M. (2022). SmartPLS 4. from https://www.smartpls.com

Ronald Ricardo. (2019). Devisa Pariwisata Mencapai US$19,29 Miliar. https://ameera.republika.co.id/berita/senggang/blitz/19/08/23/pwoifz19000-kemenpar-devisa-pariwisata-mencapai-us1929-miliar?

Samkin, G. and Wingard, C. (2021). Understanding systemic change in the context of the social and environmental disclosures of a conservation organization in a developing country. Accounting, Auditing & Accountability Journal, 34(5), 1275–1304. https://doi.org/https://doi.org/10.1108/AAAJ-05-2019-4010

Schaffer, V., & Tham, A. (2020). Engaging tourists as citizen scientists in marine tourism. Tourism Review, 75(2), 333–346. https://doi.org/10.1108/TR-10-2018-0151

Shi, H., Liu, Y., Kumail, T., & Pan, L. (2022). Tourism destination brand equity, brand authenticity and revisit intention: the mediating role of tourist satisfaction and the moderating role of destination familiarity. Tourism Review, 77(3), 751–779. https://doi.org/10.1108/TR-08-2021-0371

Susilowati, M. G. W. K., Wahyuningdyah, R. Y., & Kurniasari, W. (2017). Development of intervention model of staple food consumption pattern from rice toward alternative staple food: Consumer’s belief. Advanced Science Letters. https://doi.org/10.1166/asl.2017.9302

Teeroovengadum, V. (2019). Environmental identity and ecotourism behaviours: examination of the direct and indirect effects. Tourism Review, 74(2), 257–269. https://doi.org/10.1108/TR-11-2017-0190

Thi Khanh, C. N., & Phong, L. T. (2020). Impact of environmental belief and nature-based destination image on ecotourism attitude. Journal of Hospitality and Tourism Insights, 3(4), 489–505. https://doi.org/10.1108/JHTI-03-2020-0027

Wismantoro, Y., Aryanto, V. D. W., Pamungkas, I. D., Purusa, N. A., Amron, Chasanah, A. N., & Usman. (2022). Virtual Reality Destination Experiences Model: A Moderating Variable between Wisesa Sustainable Tourism Behavior and Tourists’ Intention to Visit. Sustainability, 15(1), 446. https://doi.org/10.3390/su15010446

Zhang, H., & Lei, S. L. (2012). A structural model of residents’ intention to participate in ecotourism: The case of a wetland community. Tourism Management, 33(4), 916–925. https://doi.org/10.1016/j.tourman.2011.09.012

DOI: http://dx.doi.org/10.56444/mem.v38i2.3945