Marsasi, Endy Gunanto, Universitas Islam Indonesia, Indonesia

• Vol 38, No 1 (2023): January 2023 - Artikel
  Investigating the Causes and Consequences of Brand Attachment of Luxury Fashion Brand: the Role of Gender, Age, and Income
  Abstract  PDF
• Vol 39, No 1 (2024): January 2024 - Artikel
  Investigation of the Effects of Social Capital on Information/Knowledge-Sharing Behavior that Drives Gen Z Purchase Intentions through Social Commerce
  Abstract  PDF

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