Untag Business and Accounting Review

Untag Business and Accounting Review with ISSN 2829-4386 is a scientific journal published by the Faculty of Economics and Business UNTAG Semarang, Central Java, Indonesia. This journal contains the results of research from lecturers, students, researchers, and practitioners in the fields of business and accounting. This journal is published twice a year in April and October. This journal will review all submitted manuscripts by external and internal Editorial Teams and Reviewers.

Vol 4, No 1 (2025): April 2025

Table of Contents

Articles

The Influence of Culinary Quality and Café Atmosphere on Repurchase Intention: The Medition role of Consumer Satisfaction
Sendy Kurniawan, Ribut Musprihadi, Hasyim Hasyim
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1-10
Descriptive Analysis of the Fear of Missing Out (FOMO) Phenomenon: The Bitcoin Trading Decisions of Students in Semarang City
Saiful Bahri, Deswita Siti Nurul Aeni
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11-17
Increasing Customer Loyalty through Customer Relationship Management, Product Quality, and Digital Marketing
Fulien Surjana, Suparmi Suparmi
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18-26
The Mediation Role of Job Satisfaction on Employee Performance Based on Organizational Citizenship Behavior and Organizational Support
Setyadi Setyadi, Tri Widayati
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27-42
The Role of Digital Marketing and Relationship Marketing in Purchasing Decisions
Camilus Isidorus Ikut, Aji Susanto
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43-52